Originally Posted by
Rich Engelhardt
I sold Chevrolet trucks back in 1984/1985. I worked at a Chevy dealership (Bill Doraty).Even though I was hired into the truck department, I went through the same training as the other new people did for cars.
On day number 1 of our training - the owner of the dealership opened his welcome speech to us by relating this "fact" : "In their entire lifetime, the average person will sit down and negotiate the purchase of a new vehicle a dozen times. In your first week here, you will sit down and negotiate the purchase of a new vehicle, perhaps 4 times that number. Who do you think has the advantage"?
The message is - the dealership has seen and heard it all - and - that happened just this week!
The idea that you "got one over" on the dealership is simply put - just another sales tool.
The actual fact of "getting a killer deal" is something made up with ground Unicorn horn.
I disclose the fact that I have a trade in 100% of the time if, in fact, I do have one.