…which in turn is owned by B&W.
B&W otherwise known as Betterment & Wonderment Communications LLC is a newly formed* Colorado based company created to acquire and better enthusiast media brands.
*February 2021
This group owns Popular Woodworking, Woodshop News, and Woodsmith, as well as a couple dozen hobby-oriented media products.
I don’t know; do you think Woodsmith is on a par with the quality of Fine Woodworking?