Originally Posted by
Jerry Olexa
First, we are in a global economy (witness the stock market activity the past few days). Secondly, we are ,in general, a "price sensitive" consumer group (Walmart-largest retailer in the world strictly driven by price). Basically, price rules. So to deliver price, compromise in quality is made by mfrs and a profitable but attractive price point is reached. Another way to attain this is a different source of manufacture (very few companies manufacture their tools in US) which is usually cheaper. We are our own worse enemy and quality generally suffers. As Jim said, I'm afraid this trend is here to stay but at least, we have choices and the intelligence/discernment to choose wisely. Just MHO...
Yes, maybe it is here to stay. But, there is only so much money to be made using the "Walmart Model". They have slowed down and are now refocusing their efforts on attracting a different consumer. Check this interesting article out about Walmarts marketing research. What time of customer are you?
If we compare the automakers where the Americans Industry is struggling and the Japaneese automakers are kicking butt. Why? Their prices are typcially lower than the Japaneese autos? One exception to this is Cadillac whose sales are up and ranks higher in quality.
If you look at Tools. Why would someone pay $4000 for a Sawstop if Price Rules? Why is Festool commanding $400 for a Circ Saw?
It is really interesting how the "American Woodworking Tool" companies are not adapting by offering "High End" quality, higher margin, and innovative tools like Sawstop or Festool.
My 2 cents.
Rich
"If everyone is thinking alike, someone isn't thinking."
- General George Patton Jr