There's a lot of 'home harvested' black walnut and cherry around my area. It tends to sell at a steep discount relative to branded wood from a dealer. My experience is that this is because home harvest is not graded, and hence is hit or miss. Your market is limited because people will have to come and inspect it themselves. Also, if you want to move the whole lot, you'll have to reduce the per bf price.
You'll do best to take a lot of pics and post on CL. Since that's free, you might as well start high and then reduce if it fails to move.